National Handloom Day: Narendra Modi, the honorable Prime Minister, today declared on the 7th August as the National Handloom Day which also to mark the beginning of the Swadeshi movement of 1905.

On the basis of this National Handloom Day, Narendra Modi, the honorable Prime Minister, also unveiled and also launched the ‘India Handloom’ brand at a function and this entire function was taking place in Chennai.

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The brand will help weavers cater to more global markets, he added further.

The PM also called for increased use of handloom products, and he told that around 5% increase in consumption will increase revenues by 33% for the sector which will be very good for the nation and the National Handloom Day is all about that.

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“The handloom sector has inherent strengths that we need to market. Can we not enhance the use of handlooms in our daily lives,” he said in his speech. “We should enlarge the scope of e-commerce for sale of handloom products.”

#FlashBack: PM Narendra Modi Announced August 7 National Handloom Day In Order To Remember Swadeshi movement

At around 10.35 am, The PM landed at Chennai airport and was received by Tamil Nadu governor K Rosiah, J Jayalalithaa, and her five senior cabinet ministers. Eventually, the Prime Minister and governor left for Madras University, where the Prime Minister officially declared about this day, recognized as the National Handloom Day.

the formal proclamation of the Swadeshi Movement was declared on August 7, 1905, that was made in a meeting at the Calcutta Townhall. The movement involved boycotting British products and the revival of domestic products and production processes.

Around 3,000 handloom weavers from the different sectors of the nation attended the function at the Madras University Auditorium with altogether.

The Prime Minister also conferred the Sant Kabir awards and National awards for the years 2012, 2013 and 2014 to handloom personalities.

“The observance of National Handloom Day and honoring of handloom weavers will not only provide an impetus to India’s handloom industry but would also serve to promote handloom as a genuine international product of good quality,” an official statement said.

Handloom weaving provides direct and indirect employment to more than 43 lakh weavers and some other workers. The sector is responsible for nearly 15% of cloth production in the nation which is too contributes to export earnings. Around 95% of the world’s handwoven fabric comes from the beloved nation India.

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